His latest article "All the Ducks are in Line" outlines the ideas behind what could revive the horse racing industry for the public. Many people say "you need a superstar horse" but Plonk argues, how many more do you need?
We have a lot of strong horses out there right now, making this years Breeder's Cup Classic a must see race this year. But Plonk argues that the public is still not that interested. Everything is there, good horses, good people, and even a (hopefully) good movie coming. So if it doesn't happen now, what will it take? Much more than a good horse probably.
It's a really good article. Totally worth the read, check it out!
And also, Mine That Bird is making his debut this Sunday in the Firecracker at Churchill! Go Baby Go!
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